As a medical practitioner doing your best to grow your presence online, it can be frustrating to see that your SEO efforts aren’t working as anticipated. SEO is dependent on a number of factors, and it’s difficult to know what the issue is without knowing the essential details of your individual strategy. However, medical and […]
Why isn’t my SEO working? Read More »
An unprecedented uptick 2020 began with a prediction of continued growth in the digital sector. We planned for growth in online content, an influx in video usage, and expected that social media usage would continue its growth. What we did not predict, however, was the pace with which it would take place. With the rapid
How COVID-19 has changed the pace of digital marketing in 2020 Read More »
Google and social media are increasingly being used by patients to recommend doctors, ask for medical advice, and provide feedback on their experiences. Jason Borody, director of medical marketing agencyVividus, explains how your practice can turn this challenge to your advantage. Trust me, I’m a Doctor For better or worse, the Internet has changed this
Dr Google: Danger or Opportunity Read More »
The digital healthcare market is surging with activity, and it is becoming increasingly difficult to predict which trends are likely to have the biggest impact. That said, EHRs (Electronic Health Records) are likely to take the back seat, breakthroughs in documentation are not expected in the near future and devices related to mobile health and
How to Leverage Digital Trends for your Healthcare Brand Read More »
With hundreds of potential patients searching the web every month, it’s important to make sure that your website is found easily and delivering exactly what internet users expect when they type in your keywords, Jason Borody says Search Engine Optimisation isn’t as complicated as many SEO experts claim. Every month, hundreds of your potential patients
Get on Top and Stay There Read More »
Creating a first-class website for your medical practice will bring numerous and ongoing benefits, writes Jason Borody. In the digital age, websites serve as the face of your medical practice and the way clients research and engage with your services. Having a modern, user-friendly website that effectively introduces potential patients and referrers to your practice
Your healthcare practice may have a website, but if SEO has not been applied to the site, writes Jason Barody, its marketing value may be worthless. What is SEO? Most healthcare practices have an online presence designed to provide valuable information to the community and attract patients and clients. However, a professional site is of