Search Engine Optimisation (SEO) | Vividus Healthcare Marketing

Ranking on Google doesn’t happen by accident.


Organic traffic is high-quality and converts best.

Get Ready to Get Seen

SEO (or search engine optimisation) is the process of increasing visitors to your website through organic search engine results. Organic traffic converts the best, and the best way to grow your website’s organic traffic is by having a strong SEO strategy in place.

At Vividus, SEO means using targeted digital strategies to enhance your online visibility, increase traffic to your website, and generate leads for business growth. Our digital marketing specialists focus on providing holistic, always-on digital campaigns and optimisation to ensure we’re always reaching more of your clients.

Optimise for Everywhere

When implemented well, SEO (Search Engine Optimisation) becomes an unmatched long-term strategy. It utilises a potent combination of content, website performance, and online reputation building to improve organic visibility on search engines.

The best part? SEO improves your brand’s reach on all search engines, not just Google. Start on the right foot and you can go a long way.

Write for your audience

Content is still king

Your page’s content is its number one ranking factor. It needs to be relevant, well-written, credible, and geared towards the end user for optimal SEO, especially when promoting a health service.

Our copywriters are experienced in writing for medical practices, they’re trained in AHPRA and TGA’s marketing regulations. With structured and targeted copy, we can add value and boost your medical site while ensuring it remains compliant.

Be seen in the best way

Build trust

SEO puts you in front of eyes without the notification of paid promotion the way online ads do. It focuses on building an authentic, credible website and business – like any fine art it can’t be rushed, but the results are worth the wait.

Our SEO strategies focus on fostering connections and conversions, creating unique digital opportunities by increasing your credibility and reach through optimisation and proven strategy.

Users are always on the move

Mobile first

Over 50% of online search now comes from mobile devices, and Google has enabled mobile-first indexing on all websites since September 2020. Gearing your website towards mobile users has never been more important.

To ensure optimal rankings and user experience, we build sites optimised for both desktop and mobile devices. We generate user-optimised sites, build fluid designs, and create lightning-fast AMP pages to give your site the boost it deserves.

Stay real, stay relevant

Choosing the right keywords

Keywords are the cornerstone of your SEO campaign. They control almost everything, letting Google know when to display your content and determining the cost of any associated online ads. Choosing the right keywords – both positive and negative – is absolutely essential.

Our experienced digital marketing team lends an experienced eye to your SEO campaign, recommending effective and relevant keywords that maximise your brand’s reach.

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