Patient reviews Archives - Vividus

Patient reviews

National Law amendment to allow testimonials in healthcare advertising

What’s going on with the National Law? On 11 May 2022, the Minister for Health and Ambulance services introduced the Health Practitioner Regulation National Law and Other Legislation Amendment Bill 2022 to parliament. If passed, this law could change the way we conduct medical marketing. Specifically, part 16 of the bill proposes an amendment to […]

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Referral Marketing - Vividus Healthcare Marketing

Using Referral Marketing Data for Sustained Practice Growth

Jason Borody, of Australia’s medical marketing specialists Vividus, talks about the benefits and opportunities of data-based referral marketing. In today’s hyper-connected modern world, people have more options than ever before. Gone are the days where medical practices simply needed to put out an ‘open’ sign to attract a steady flow of patients. Instead, we can

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What if patients billed doctors for long waiting times? - Vividus Healthcare Marketing

What If Patients Billed Doctors for Lengthy Wait Times?

Waiting at home for a delivery that comes just at the end of the time slot or, worse, not at all, is an all too relatable modern frustration. Another common vexation is sitting in reception at the doctor’s practice watching the clock tick past 11am for a 10.15am appointment. In such times more than a

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Reviews and your practice - Vividus Healthcare Marketing

Learning from Unhappy Patients

Attracting new patients is essential for sustaining and growing a medical practice – yet patient retention and attrition is often overlooked. Jason Borody explains why your most unhappy patients are the best inspiration for your business development blueprint. Hopefully the scenario where an unhappy patient is in your practice making demands and verbally unloading their

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Vividus Healthcare Marketing

A Matter of Perception

When a patient decides to leave a practice, they invariably say nothing – they simply don’t return. Jason Borody explains how understanding the reasons why patients move on can positively impact your practice’s bottom line. The issue of ‘disappearing patients’ is frequently put in the too-hard basket. It’s easy to understand why, given that many

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