International Medical Software Solution Development - Vividus

International Medical Software Solution Development

Refresh the brand and drive sales in a competitive market dominated by global corporations.

Notable growth

Relaunch
Company and Products
318%
Increase in sales leads
348%
Increase in lead value

Brand refresh

Bringing simplicity and clarity to the brand

This end-to-end Saas solutions provide streamlined processes and manage documents and compliance for the accounting and professional services industries. They engaged Vividus to refresh the brand and drive sales in an extremely competitive market dominated by several global corporations. Project objectives:

  • Develop a clear brand hierarchy
  • Articulate their brands and products to improve customer engagement
  • Recommend a clear marketing strategy to increase awareness and sales
Vividus implemented a range of strategic marketing, business development, and digital marketing activities to re-launch the company and products, drive traffic to the website, and increase lead conversion for the sales team including corporate messaging, strategic sales planning, consolidating of digital assets (website), development of smart online tools and resources.

Clear branding sales processes delivered significant increases to key metric within 6 months.