Trouble with names? LinkedIn can now help

  • July 31, 2020
  • Social Media

Your first-contact anxiety is at an end.

…well, not entirely, but LinkedIn’s new feature can go a long way to ease your worries.

If you’re a regular user of the platform, you may have noticed LinkedIn’s newest feature – one that LinkedIn has been testing for a while, but has finally rolled out to all users as of this month.

You can now upload a 10-second audio snippet to LinkedIn accurately demonstrating how to pronounce your own name. While this new feature may not sound overly groundbreaking or life-changing, it comes as a welcome addition to the social and business networking world. Read on to find out how it can help you and how to take advantage of it.

What’s the big deal?

Correct pronunciation of a name isn’t just friendly – it’s a basic courtesy, and an important part of creating a good first impression. Many of us have had our name mispronounced at one point or another, and most of us have mispronounced another person’s name – we all know it’s awkward, and no one likes to be on either end of the conundrum.

If you’re one of the many people gifted with a unique or difficult-to-pronounce name, this little feature comes as a lifesaver. By uploading the exact pronunciation of your name to your LinkedIn profile, you create an easily-accessible point of reference for those in doubt. This can save you from countless awkward conversations and corrections later on.

I don’t use LinkedIn much – why does this matter?

Regardless of whether or not you regularly use your LinkedIn account, it will still (usually) be found in a Google search of your name if it exists. A prospective client, patient, or other professional is likely to encounter your LinkedIn profile if they’re looking to learn more about you.

If you don’t have a LinkedIn account at all and often find yourself correcting people over your name, it may be worth setting one up to take advantage of the new feature. Even if you don’t post or interact with others over the platform, you will at least be providing an accessible guide for those in doubt.

And if you tend to find yourself wondering how to accurately pronounce the name of a client, patient, or another professional, a quick search on Google or LinkedIn search is now much more likely to reveal an accurate and person-specific guide. Your networking life will be a little easier.

How do I access and use this feature?

At the current time, the name recording feature is only available on the iOS and Android versions of LinkedIn. You won’t be able to access it from a desktop device yet, although you will be able to listen to someone else’s name pronunciation clip from any platform.

Setting up your own audio snippet

To record and display your name pronunciation on your profile:

  1. Tap your profile picture > View Profile.
  2. Tap the Edit icon from your introduction card.
  3. Tap Record name pronunciation.
  4. Tap the recording button and hold to record your name. 
  5. Tap the Use button when you’re done recording. You can also tap Retake to reattempt the recording if you’re not happy with it.
  6. When you’re satisfied, tap Save to make your recording visible to the public.

LinkedIn also provides a few recommendations for recording your name – speak slowly and clearly, limit background noise, and hold your phone about ten centimeters away from your mouth when you record. You can read their full announcement and advice here.

Hearing someone else’s audio snippet

LinkedIn has made its new feature incredibly easy to access. Simply head to your target’s profile and click on the blue megaphone icon next to their name. This icon won’t display if the person hasn’t uploaded a recording.

Need an extra hand?

Although it’s an excellent first step, adding a pronunciation guide to your LinkedIn profile doesn’t need to be the end of your journey towards developing an approachable, professional online presence. Contact us for more advice on setting up and optimising your outreach to attract new business.  

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